Andreas Z. Magony

Co-founder Managing Partner

EXPERIENCE

Andreas hails from an Austrian family and has built a career as a performer and producer. He possesses expertise in economics, communication, and economic psychology. With over 27 years of leadership experience, Andreas has been actively involved in international economic and cultural projects, particularly in media and arts management.

Following Hungary’s regime change in the 1990s, Andreas played a pivotal role in enhancing Hungary’s reputation in the United States and Canada. He has produced over 124 cultural and economic television productions and organised more than 162 cultural events, stadium concerts, and festivals across Hungary, the United States, and Canada. He is also the author of Plácido Domingo and Hungarians.

QUALIFICATION

Andreas trained in music in Hungary and Austria before completing opera studies in New York under Gábor Carelli, esteemed tenor at the Metropolitan Opera and professor at the Manhattan School of Music. He has successfully transitioned his artistic expertise into the social sciences and holds multiple academic degrees:

• BA in Journalism and Editor Sciences – János Kodolányi University
• MA in Communication – Pécs University
• Postgraduate in Economic Psychology and Organisational Self-Reflection – Károli Gáspár University, Budapest
• MSc in Economics, Management & Leadership – Budapest Business University
• MA in Sociology, Social Psychology – Károli Gáspár University

As a PhD researcher at Budapest Business University, his work investigates leadership behaviour in organisation and social context,
with collaborations in London and Liverpool enriching his research. The aims to identify the factors and environmental conditions that contribute to the rise of hubristic behaviour in the global business arena. It investigates the antecedents of Hubris Syndrome and maps its developmental processes.
Andreas is an experienced university lecturer and participates in international conferences.