GuliAnd Company is a consultancy and management firm at the intersection of arts, entertainment, and business, headquartered in Liverpool, with operations in Hungary and strategic partnerships in Austria.
Founded by actor Gyula Mesterházy and opera tenor Andreas Z. Magony, GuliAnd combines decades of international stage experience with a proven track record as producers of television and arts productions. The founders’ unique mix of creative expertise, business acumen, and academic knowledge enables the company to deliver innovative solutions for both cultural and corporate sectors. Andreas brings extensive business experience and a music background from New York, and Gyula pairs his acclaimed acting career with success in the international fashion industry, supported by studies in Atlanta and London.
GuliAnd is committed to bridging artistry and business, creating high-impact solutions that elevate projects, productions, and brands to their fullest potential.
May you have anything to tell, please feel free to Contact us.
GuliAnd Company unites a team of highly qualified experts in performing arts management, organisational development, personal and business branding, and executive development. Our consulting services include corporate communication, economic and cultural workshops, and talent strategy support. Building on university research led by our founders, GuliAnd launched the Future-Focused Leadership Programme for C-level executives in both the public and private sectors.For each client, we deploy specialists from various disciplines to provide customised, high-impact solutions.
Over the years, we have established a strong international network and built lasting partnerships with the global business community, creating enduring value and strategic impact for our clients.
During its operations, GuliAnd Company has produced over 287 stage and television productions while building strong partnerships with leading brands such as Shell, KLM, Mercedes-Benz, Rolex, BMW, Citibank, Qatar Airways, and Hilton Hotels. The GuliAnd team also collaborates with internationally acclaimed artists, including Plácido DOMINGO, José CARRERAS, Angel BLUE, Gustavo SANTAOLALLA , Edward PARKS, Stefan POP, Risto JOOST, Marina REBEKA and José CURA while organising diplomatic and cultural programmes for multiple countries.
GuliAnd — where culture, creativity, and leadership converge.
For clients' events, GuliAnd provides high-quality live entertainment with renowned artists. The company has produced highly successful shows with world-celebrated artists over the past few years.
Our team of professionals collaborate with clients to make organisations more efficient and enjoyable places to work by increasing productivity and fostering positive relationships within the company.
As a full-service brand strategy management GuliAnd takes a holistic approach to brand building, analyzing its challenges across all touchpoints.
GuliAnd offers services and products of the highest quality that are exclusively designed for business owners and top executives.
Our success is in the team strength

At GuliAnd, our team has diverse expertise, spanning economics, communication, economic psychology, performing arts, and sociology. Each member brings specialized knowledge and a passion for building and nurturing client relationships. Our approach is characterized by open-mindedness and a commitment to turning ideas into tangible results. We are committed to providing fresh perspectives to address changing needs. Over the years, we've evolved into a tightly-knit unit, finely tuned to collaborate seamlessly and deliver excellence.
ANDREAS Z. MAGONYI
Co-founder & CEO
GYULA MESTERHÁZY
Co-founder & Managing Director
MÁRTON KOVÁCS
COO
The Sopron Foundation for Higher Education,
in collaboration with the Sándor Lámfalussy Faculty of Economics at the University of Sopron
The professional and scientific conference:
“From Border to Border: The Present and Future of Employment – Sustainable Economic Decisions”
September 24–26, 2025
Focus Areas: Finance, taxation, accounting, and sustainable economic decision-making
In 2024, Argentina and Hungary are celebrating the 100th anniversary of their diplomatic relations.
GuliAnd Company is proud to be an official partner of the Embassy of the Argentine Republic in Hungary.
Over the past few years, GuliAnd has successfully organized various events in collaboration with the Embassy.
We are thrilled to cooperate with the internationally acclaimed
Argentine-born composer and performer, Gustavo Santaolalla.
The magic of Santaolalla's music contributed to the world of movies
and gives an unforgettable experience.
Dance is an art as well as an activity.
Studios have an abundance of mirrors to help dancers correct their posture.
but can also lead to a lot of self-scrutinies.
This can increase the tendency to become overly critical of your body
and compare it to other dancers.
Be careful not to get caught in that trap.
Under-fuelling can lead to negative performance and health consequences,
so be sure to optimize your food and fluid intake
and make every attempt to treat your body right.
(L. Bonci,2022)
WORKSHOP and INTERNATIONAL CONFERENCE
presented by
in association with
GuliAnd Company
MORE DETAILS SOON
The Gábor Carelli Committee was established
in honour of the former Metropolitan Opera tenor
by public figures of high esteem.
Branding has become an increasing challenge in the art industry in recent years.
For many years, the opera business has been unable to produce iconic artists like Maria Callas.
However, many of the new generation of opera stars possess the exceptional qualities to birth a global brand.
World-famous opera diva Maria Callas was born 100 years ago.
In the lecture series of GuliAnd Company, prestigious speakers recall
Maria Callas's career's most memorable moments.
It also allows discussion of the challenge of building an artist's brand.
